How to start bulk e mail marketing in India
Starting bulk e mail marketing will need step by step meticulous use of various platforms that are vendor agnostic.
Having a front end platform
Hiring the services of a front end platform is the first step to start with where you can engage, inspire, optimize and deliver your e mails most efficiently. Hire the services that will connect you to your provider of e mails delivery which will include ESPs, SMTP relays and on-premise MTAs.
Use multiple e mail delivery providers
Working with multiple on premise MTAs and e mail delivery providers simultaneously will help in reducing cost of marketing and having robustly featured front ends for campaign management, mail designing, segmentation, Auto responders, behavioral targeting and A/B testing.
Making your business visible to the world
To make your business visible to the whole world, ahead of starting your campaigns, first register your business with all details followed by getting your app dashboard and then starting to blast your e mails with high quality content. Tracking your campaigns is important which will help in implementing strategies from time to time. Take help of the user guide and valuable guidelines on how to take the first step and follow it up for effective bulk e mail marketing.
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